| Term | Graphic Tee | Plain Tee | Mix (1 Graphic + 1 Plain) | Per Month (Graphic) | Saving vs Monthly |
|---|---|---|---|---|---|
| 3 Months | $140 | $110 | $230 | $46.67/mo | ~5% saving |
| 6 Months | $270 | $210 | $440 | $45.00/mo | ~8% saving |
| 12 Months ⭐ | $500 | $400 | $790 | $41.67/mo | 15% off — lead with this |
Create one subscription product per term (3-month, 6-month, 12-month) in Appstle. Appstle supports prepaid subscriptions natively.
At checkout, add a toggle or radio: "For me" / "As a gift". If gift is selected, show a second shipping address field and optional gift message field.
The recipient's address is set at order time — no separate SKU needed. Gift is a prepaid subscription with a different delivery address.
Set up a Klaviyo gift expiry sequence — 30 days before the gift expires, email the recipient offering to convert to a self-subscriber.
Based on rolling subscriber mix: 25% plain ($39), 40% graphic ($49), 20% mix ($79), 10% 2-graphic ($89), 5% 2-plain ($69).